In the digital age the role of technology shifts from supporting processes of the business strategy to the key factory of strategy execution itself. Information Technology helps that customers receive their shirt ordered online the next day, it helps that they can read their newspaper during their commute on an iPad and that the invoices for these services are processed without friction. As a result, the challenge of how to bridge the gap between strategy and execution in IT becomes much more pressing.
This gap is often caused by organizations speaking many languages. They speak of missions, strategies, goals, processes, and projects. The CEO speaks of “making mobile first a priority”, Marketing of “increasing the share of wallet with millennials” and IT of “load balancing the Linux server cluster”. Which one is the right language? Business Capabilities have the potential to serve as this common language.
This blog will help you understand what Business Capabilities are and why they make your life easier.
Business Capability modeling is a technique for the representation of an organization’s business anchor model independent of the organization’s structure, processes, people or domains.
As a tool for Enterprise Architects, Business Capability models enables the discussion of strategic invest or divest. Business Capabilities can serve as the structuring element to uncover redundancies in IT. McKinsey estimates the saving potential from uncovering IT redundancies to be 15 - 20%.
Business Capability mapping allows companies to clearly see what a business does to reach its objectives. Business Capability modeling is an essential view for IT leaders. Business needs should shape your IT architecture. As companies change, innovate, and prepare for digital transformation, processes, needs, and goals change. After complex and numerous changes, the supporting technology should also be revisited.
Since Business Capabilities structure a company according to its activities, Capability maps are a crucial tool in setting up highly strategic M&As. Capability maps provide both groups with the basis to structure a merger in a beneficial way, even if the organizational structures and processes of the two companies are very different from each other. Capability maps assign applications to user groups and Business Capabilities. This overarching view of applications and their business value makes it possible to assess redundancies and gaps in IT support in both dimensions - functional and usable.
Imagine a multinational insurance company has recently acquired a local insurance player. During the M&A process, both teams sit down and take an assessment of their supporting applications. The teams have to decide which applications can be used in the future, and which should be phased out. Being familiar with their prospective applications, and affected by their previous organizational structures, how can teams objectively choose the best fit application for the new company going forward? Instead of getting lost in uncertainties, “this application worked for us previously, so it should work going forward,” the teams can sit down with a Business Capability map to structure the entire merger.
A Business Capability model helps to discuss the areas of strategic invest or divest. Business Capabilities can serve as the structuring element to uncover redundancies in IT. McKinsey estimates the saving potential from uncovering IT redundancies to be 15 - 20%.
LeanIX Customer Helvetia was able to reduce redundancies and realize substantial savings in the merger with Swiss Re. In their half-year report, Helvetia reported IT as a significant contributor to these savings. Establishment of transparency was a crucial first step towards doing so. Today, the established LeanIX inventory serves as the single source of truth that strategic IT management decisions are based on.
By linking Business Capabilities to applications, and linking those applications to technology components, CIOs can take a glance at a Business Capability map and perform a quick strategic risk assessment. With the right information in place, CIOs can deliver a statement such as: “We cannot accept the risk of an end-of-life server cluster because it provides the infrastructure for our online booking system that is crucial to our Capability to sell directly to customers. Selling directly to customers has highest strategic priority due to its financial impact.” Having a clear view of which technology components are dependent upon other technology components is a strong view, especially during the times of high-security vulnerability.
Business Capabilities are also a great help in structuring thoughts on how to transform business and IT. In this digital age, companies need to investigate and ponder new ways to innovate, Capability by Capability. A SaaS provider could go down the list, thinking of ways to transform and update their Capabilities. Taking a second glance at the “Manage Pricing” Capability, and ascertaining ways to update it. In the past, the company may have followed a simple standard pricing model sheet. Now, the SaaS company could enable pricing based on updated data.
The Business Capability view brings many benefits. With Business Capabilities, you may link execution to strategy, by associating which Capabilities support the strategy pillars, aligning funding to core Capabilities, and assigning, measuring and monitoring key performance indicators. Focusing on core Capabilities gives your company a competitive advantage, allowing you to standardize the context Capabilities and outsource the commodity Capabilities. Having a 360-degree view of the enterprise gives you a coherent and comprehensive view of business motivation, Capabilities, processes, data, and resources, and gives you the ability to understand interconnectedness, overlaps, and synergies.
Business Capabilities establish a common language, providing an actionable framework for business and IT. From the overview of the Business Capabilities, IT and business leaders are able to communicate across the organization tasks that should be fulfilled, devoid of business and technical lingo.
Business Capabilities allow for more pointed architecture definitions, as Capabilities help to provide a better business definition which leads to effective and efficient technology solutions. Once organized, IT assets may be leveraged and reused many times, which saves costs, and reduces unnecessary soft and hardware purchases. Business Capabilities help to break down silos, both in IT and business. Operating from a Capability-centric organization design speeds time to market.
McKinsey reports that Business Capabilities can help to uncover redundancies - saving potentials often range from 15 to 20%. Capability-driven thinking helps organizations to understand and mitigate technology risks better, saving an upwards of $590K – which is the is the cost of a single IT incident.
At its essence, Business Capabilities should lie at the top layer of the business architecture. Business Capabilities carry three main characteristics. They are the most stable reference for planning organizations, they make strategy much more tangible, and if properly defined, they can help overcome organizational silos.
Figure 1: Business Capability strategy and execution
If one Business Capability says “recruit great employees," it involves various people – HR team, the process – attract, screen, interview, hire, and the technology needed – online assessment center, digital personnel file, etc., into one Capability of the organization.
Business Capabilities form a crucial part of great IT strategies, as they specify the path to winning, and point out the necessary steps of both IT and business along the way.
“Know where your company is heading and how IT can help.”
If the IT department does not know where the business is heading, it is impossible to make supporting decisions. Therefore, it is a good start to review your company’s strategy and goal documents or even better involve people that define the strategy, like the strategy or corporate development department.
“Business Capability syntax: When in doubt, go for breadth rather than depth.”
Think about the major Capabilities that your business needs to operate. On the first level (level 1) there should be only a few critical ones. An analysis of the top 100 LeanIX workspaces shows that companies typically use around 7 - 10 Capabilities on the highest level. You can build them by thinking both from top-down (what does the company want to achieve) and from bottom-up (what organization, processes and people are in place).
Figure 2: The 4 steps to creating a Business Capability model
“Not all Business Capabilities are equal in terms of value for the customer and financial impact.”
Not all Capabilities are of equal importance. Assess Capabilities according to defined criteria as a basis for later analysis and planning.
“The link between Business Capabilities and applications creates a bridge between business and IT.”
In the final, but equally important step, link your Capabilities to your applications. Applications, unlike IT components, are always linkable to a specific business purpose. Business users work with them in order to create value. Therefore, applications are the perfect transit between business architecture and technology architecture. A great way to get a complete overview is to depict Business Capabilities as nested boxes that contain the assigned applications.
Figure 3: Example of a two-level Business Capability model of a multinational production company
LeanIX supports the creation of Business Capability maps. Download our best practices to define Business Capability maps below.
We also recommend watching Mike Rosen, vice President of the Business Architecture Guild, as he explains the best practices for Business Capabilities across the enterprise, here:
After you have defined your Business Capabilities and linked them to your applications, it is time to perform a wide range of analysis. A tool like LeanIX allows for the following views:
Figure 4: LeanIX view of the technology risk of applications supporting a certain Business Capability.
In this screenshot, the Business Capability "Customer Relationship Management" is being supported by 14 applications and or IT components. We see that an overwhelming majority of the underlying technologies are at risk.
Figure 5: LeanIX view of the lifecycle of applications.
View the lifecycle of each application supporting a Business Capability.
Figure 6: LeanIX view of the application matrix
This view gives you the functional fit of all applications supporting your Business Capabilities. Click here to learn more about LeanIX Metrics.
Business Capabilities have the potential to serve as a common language between business and IT. Properly defined, Business Capabilities can help to save money, decrease risk and enable growth. Best practices show that Business Capability models of companies with a lean philosophy have around 10 top-level Capabilities and two levels of depth. The resulting model can be used to support analyses to align IT investments with strategy, to draw technology risk maps and consolidate IT applications. LeanIX supports these analyses with out-of-the-box best practice reports.